This segment embraces Technology, Telecom and Automotive programs. With Dubai emerging as a technology hub of the region, we have developed PR and marketing communications programs keeping the local environment in mind. We have a proven track record in devising country-specific strategies for a range of software and hardware businesses. In a situation where too many IT companies are chasing the same set of clients in government bodies and large enterprises, PR strategies have to be driven by an out of the box approach. Virtue does exactly that.